The Best Fitness Business Software in 2025 (Compared)

The Best Fitness Business Software in 2025 (Compared) Running a fitness business in 2025 means more than great workouts — it means great systems. From bookings and payments to communication and community building, the right software can save hours, boost revenue, and help you scale with less stress. But with so many platforms out there, […]

How to Structure Membership Pricing for Max Profit & Retention

How to Structure Membership Pricing for Max Profit & Retention Your pricing model isn’t just about covering costs — it’s a key driver of cash flow, perceived value, and member retention. Get it right, and you’ll build a loyal, profitable community. Get it wrong, and you’ll constantly be chasing sign-ups to plug the leaky bucket. […]

Retention Strategies That Actually Work in 2025

Retention Strategies That Actually Work in 2025 Marketing brings members in. Retention keeps your business alive. And in 2025, retention isn’t just about handing out loyalty cards or remembering someone’s name at the door. With rising competition, smarter consumers, and more fitness options than ever — you’ve got to work strategically to keep people coming […]